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Stamford Bridge Stadium – Tactile Maps

Tactile information board displaying an accessible stadium map. The map is mounted on a waist-height stand and includes large-print text, colour-coded symbols, and Braille labels to help visitors navigate the venue. The layout shows the football pitch, seating stands, gates, accessible facilities, hospitality areas, and amenities. A key on the left identifies features such as accessible toilets, changing places facilities, parking, hearing loop locations, sensory rooms, ticket offices, shops, and food and drink outlets. The board demonstrates an inclusive wayfinding solution designed to support blind and partially sighted visitors and improve independent navigation around the stadium.

Direct Access designed, manufactured, and delivered two innovative Tactile Maps at Chelsea Football Club’s Stamford Bridge, enhancing wayfinding for disabled fans, away supporters, and visitors navigating the stadium environment. Strategically positioned at the Britannia and Stamford Gates, the maps provide an accessible starting point for visitors beginning their journey through the stadium, enabling fans with […]

How Accessibility and Inclusion Became Convenience

Wide view of a clothing store entrance inside a shopping centre. Several electronic security gates are positioned across the entrance, with rows of clothing displays visible beyond them. The store is brightly lit with overhead lighting, and garments including shirts, jackets, and knitwear are arranged on racks throughout the retail space. The image illustrates a modern retail environment and the customer journey from the shopping centre into the store.

When was the last time you chose the stairs over the lift or escalator? For most people, the answer is rarely. Recent research from the University of Peking in Beijing, replicating earlier findings from the University of Montreal, found that people overwhelmingly favour the path of least resistance when navigating built environments. When a lift […]

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